Storytelling is a powerful sales technique that when utilized effectively can boost sales and grow your brand authority.Read More
An engaged brand community is every brand’s dream. Having loyal customers who care so much about your company and what you do, that they devote their time and energy into providing valuable feedback, advocacy and support to your company, is not something any company can take for granted.Read More
A sales funnel refers to the journey a customer goes through in making a purchase.
Most experienced marketers think of funnels as a series of steps designed to optimize the sales process in such a way that the average cart value per customer is maximized.
Lead generation is the process of attracting and converting strangers into people who have expressed an interest in a company’s product/service in any way, shape or form.Read More